The other day I was standing in line at the grocery store and caught the tale end of a conversation taking place in front of me. The lady was discussing real estate, the local market and financing with the cashier and bag boy, so being a broker I was curious. First, I was amazed at the negativity that this lady spewed. She went on and on about how bad the market was, how there was only low end houses selling and that lenders were to strict. I sat there listening and watching the cashiers reaction. Come on people, we represent and portray the market. No numbers don't lie, but if we are so down on the market how can we expect others to regain any confidence?
Ok, so If that was not bad enough, as the other Realtor left she smiled and put her card down on the counter. Being curious as to who she was, I picked it up and the look on my face changed instantly. Her picture was of this vibrant, youthful woman in her 40's. She however looked to be at least 60 and it took me a good few minutes to realize it was her, just her years ago. So it got me to thinking, how often are we updating our image? If we are selling ourselves, then is it not important to sell the truth? We are who we are, not all of us look like a magazine cover and thats ok.....But who do these agents think they are fooling? Isn't the point of a picture for face recognition?
LORI BOWERS
http://www.desertareahousingmarket.com
The Lori Bowers Group
A boutique Real Estate Office, with a full service team to serve all your Real Estate Needs
La Quinta, Palm Desert, Indio, Rancho Mirage, Coachella , Indian Wells and the surrounding Palm Springs Area.
78065 Main St., Suite 107
Old Town La Quinta
La Quinta, CA 92253
Phone: (760)777-8788 • Fax: (760)771-5355
